Grow Your Business & Get More With the Leader!

Since 2005 Yay! Local has led with quality, service, and transparency to help clients generate more business and contribute to our community. No one else reaches more homes more often in the Raleigh. Cary. Apex, Holly Springs, F-V and Clayton areas

Here's Why Yay! Local Is Your Best Choice In Local Advertising - Since 2005!

Proven Excellence and Results 

By repeatedly delivering above average results, we have attained a loyalty rate of over 95% and over 80% of our clients have been with us for 5 years. We have 5 star reviews from our clients as proof that we generate more business for them than other media.

Quality Households Carefully Chosen

We deliver to the best quality households by targeting the mid to highest income homes in each zone to get the best results.  We reach the homes you want to become your customers, and provide a proof of mail every month.

Superior Quality for Better Response

Our booklets’ higher quality,  upscale graphics and compact portable format are unlike anything else in the market. This makes them more attractive so more consumers open them, giving them longer life and greater response. 

Passion, Commitment and Transparency 

Earning your satisfaction and trust is what drives us to provide you with the best service, bar none. We are committed to help local businesses and our community with clarity, honesty and fairness as an example for others to follow.

Quick Facts About Yay! Local

  • Mailed free to 200,000 homes every month
  • 12 Times a year
  • 7 Zones of 20,000 – 40,000 homes each
  • Mailed to the best neighborhoods 
  • Median Income averaging $123,285
  • 100% Guaranteed delivery with Proof of Mail each month
  • Call tracking to provide response reports analyze your ROI dollars 
  • Exclusive booklet format easily opened, handled and kept
  • BBB A+ Rating 
  • Member of Shop Local Raleigh
  • All 5 Star Google reviews from our clients 
  • Over 95% client renewal rate
  • 100% satisfaction promise 
  • Over 75% of our clients have been advertising with us continuously for over 3 years, some over 10 years.

By The Numbers:

75%

65%

80%

100%

of consumers open direct mail and go through EVERY INSERT

prefer direct mail for buying information; it is PERMANENT and has LONGEVITY

of Americans prefer local businesses, and we are the ONLY TRULY LOCAL booklet

LOCAL COUPONS in the Yay! Local Booklet; no national brands or filler

Our Better Booklet Format

Our flip through coupon booklet is unique and exclusive to Yay! Local. This coupon format allows each coupon to get its own page, giving business owners plenty of space to leave a lasting impression on consumers. Booklets feature premium pages, making it both durable and consumer friendly. The compact size of the coupons increasing the booklets portability. The sleek, durable style of the coupon booklet encourages consumers to keep using the booklet over and over again, increasing redemptions by up to 20% over other formats.

Yay! Local Direct Mail Zones Map

7 zones as follows:
3 zones reaching 40,000 homes each: NR1 Raleigh, NR2 North Raleigh, NR3 Wake Forest and Knightdale
4 zones reaching 20,000 homes each: C7 North Cary & Apex, C5 South Cary & Apex &Holly Springs & Fuquay-Varina, C1 Clayton, and C3 Garner

Booklet Dimensions & Artwork Specifications

The Yay! Local coupon booklet measures 8 7/16 inches wide and 3 5/8 inches tall (8.4375" x 3.625"). Interior pages have a 1/8 inch bleed on all sides. Your ad can be a single page, or a double-sided page. You can also reinforce your page in the booklet with a Cover ad. Spaces are available on the Front Cover, Inside Front Cover, Back Cover, and Inside Back Cover. Let us know if you're interested in advertising on one of our covers.

Our talented design team is happy to create artwork for your page in the booklet, but if you would prefer to create yourself, here's what we need:

• Image Size: 8 1/16" x 3 1/4" (8.0625" x 3.25")
• Print-Ready PDF (Images at least 300dpi)
• Sent to artwork@yaycg.com Before Artwork Deadline

One Page Specifications If You Provide Your Own Art

• 3.625" TALL × 8.4375" WIDE
• 0.1875" MARGINS (SAFE AREA: 8.0625" WIDE × 3.25" TALL)
• 0.125” BLEED • 300 DPI PDF • CMYK

Two Page SL/SR Specifications If You Provide Your Own Art

• 3.625" TALL × 17.25" WIDE
• 0.1875” MARGINS (SAFE AREA: 16.125" WIDE × 3.125” TALL)
• 0.125” BLEED • 300 DPI PDF • CMYK

Front Cover

FCL
• 5.7731" WIDE × 3.625” TALL
• 0.1875” MARGINS FOR SAFE AREA
• 0.125” BLEED • 300 DPI PDF • CMYK
FCS
• 5.7731” WIDE × 1.0487” TALL
• 0.1875” MARGINS FOR SAFE AREA
• 0.125” BLEED • 300 DPI PDF • CMYK

Back Cover

BCL
• 7.1763 WIDE” × 2.9856” TALL
• 0.1875” MARGINS FOR SAFE AREA
• 0.125” BLEED • 300 DPI PDF • CMYK
• 3.1406” WIDE × 0.9906” TALL
WHITE SPACE IN BOTTOM RIGHT CORNER
BCM
• 3.7913” WIDE × 2.8” TALL
• NO BLEED • 300 DPI PDF • CMYK
BCS
• 3.1406” WIDE × 1.75” TALL
• NO BLEED • 300 DPI PDF • CMYK

Yay! Local Monthly Mailer Dates & Deadlines

The following calendar lists the artwork deadlines and in-home dates for the Yay! Local Booklet. Please note that there might be slight variations in the in-home dates depending on postal carrier delivery schedules. If you have questions please call us.